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Promotional Merchandise for Stand Out Brands

PPWeek: Day 4

Posted By: Holly Burgess
PPWeek: Day 4

As we enter the fourth day of Promotional Products Week 2015, we really wanted to shout about one of the most important facts about promotional merchandise.

It's really no surprise, I mean, why would you really value something, and therefore keep it for longer, if it's of no use? Don't get us wrong, we all love a freebie which has that novelty appeal. But, isn't it better to create higher impressions from a marketing campaign by communicating your brand for as long as possible? After all, 89% of people will keep a promotional product if it is useful.

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